Perpetua restores the Duomo of Milan while writing
- Marketing Alisea
- Sep 20, 2017
- 1 min read
IN THE DUOMO OF MILAN SCRIGNO REVEALS THE ONLY PENCIL THAT RESTORES WHILE WRITING
From Tuesday, September 26, to Saturday, September 30, Perpetua will be available in her exclusive Monumental version for the Duomo of Milan, at the prestigious Duomo Shop inside the ticket booth n. 1 – Sala delle Colonne (Piazza Duomo 14/a) in Milan, with a dedicated corner. Scrigno will also be present, the innovative and patented technologic display created by Senso Immersive.
Scrigno, created especially for Perpetua the pencil, is able to bring her to life by sharing her values and telling her story. To her story, thanks to the collaboration with the Veneranda Fabbrica of the Duomo of Milan, a new important chapter has been added. Besides combining eco-sustainability in the materials and design in the structure, this exclusive version of Perpetua inspired by the Cathedral’s skyline takes it a step forward. In fact, every sold Perpetua Monumental from the Duomo Shop contributes to finance the renovation and the upkeep of the Duomo of Milan, a masterpiece of gothic architecture and symbol of the city of Milan recognized internationally. A new way to spread awareness and promote the active participation of the public to projects that sustain the Italian cultural heritage. As Perpetua never gets tired of saying, it is trough little daily changes that we can truly make the difference.
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